During the introduction of the “Stop Selling!” philosophy, we typically use the example of buying shoes to make the participants aware of the infinite number of ways buyers decide on purchasing simple items.
While using this example makes it easy to get a deeper understanding of buying behavior, it often creates doubts as to whether the […]
There are thousands of books and seminars on how to succeed. What many don’t make explicit is the requirement to be a great salesperson - even if you’re selling an idea!
Here are the ten simple but powerful rules that will guide you in all your selling decisions.
* Helping. Get into the mindset of respecting and […]
When you do actually connect, you need to be able to build strong relationships quickly and easily.
Three of our clients found that the easiest way to do that was to remove all sales pressure. That’s not to say that these three are reformed high-pressure salespeople. Far from it.
Yet, each learned to eliminate the subtle language […]
My mum would love the whole idea of comparison online shopping.
She had shopping till you drop down to a fine art. I grew up in
the country and shopping where there was more than one shop was
a pretty rare experience. On those rare times she shopped, we
dropped. I dreaded it.
A shopping expedition to the city […]
You can make a difference in the second half! You can’t do it by doing the same things the same way.
You can make a difference in the second half every year! You can do it by thinking differently and being different. For example:
Always link your ideas to action steps. Always put them in writing. Always […]
This is a question I’m asked repeatedly. Others related to it
include …
“I saw this neat whatever. Do you think I can make money
selling it?”
“I like the idea of multiple income streams. How do I do this?”
“I haven’t much time. What’s the easiest way to start?”
“If I read this book and follow […]